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ENRO | Since 1919

As the inventors of 100% cotton Non-Iron shirts and with nearly one hundred years of delivering luxury and innovation, ENRO represents the pinnacle of the shirt-maker's art. Meticulous craftsmanship melds with patented technology to produce garments that deliver ultimate comfort and unparalleled performance.

enro e-luxe performance

patented world class performance in all that we do

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"I love
waking up
early to iron
my shirt"

said no one ever

Our Philosophy

Our commitment to offering the finest quality tailoring and next generation innovation, at a fair and honest price, is at the heart of what we do. Truly redefining luxury performance, our shirts combine specially treated extra-long staple two-ply yarns with patented performance features not found anywhere else. All meticulously crafted by skilled professionals in our own workrooms.

how do we do it?

We own the patents to proprietary technologies, from a finish that makes ironing a thing of the past, to innovations that render the softest, most comfortable fabrics...because innovation & performance is in our DNA.


Our dress & casual shirts are meticulously crafted in our own workrooms

  • Double-sewn button holes prevent fraying
  • Patented Pucker-Free technology to ensure smooth seams throughout the shirt
  • Non-breakable buttons crafted to last


Patented Non-Iron technology creates an impeccable appearance

  • Let your dryer do the ironing
  • Garment finishing technology provides you with a crisp look all day
  • Luxury 100% two-ply cotton yarns resist shrinkage and pilling


Throw it in the wash, Toss it in the dryer, It's ready to wear

  • A patented finish lasts wash after wash
  • Washer and Dryer care with no need for the dry cleaner
  • Let your dryer do the ironing


Our dress & casual shirts are meticulously crafted in our own workrooms

  • Pattern matched split yoke across shoulders
  • Single needle, high-stitch count construction
  • Classic shirt-tail length that stays tucked


100% Luxury Cotton

  • Premium long staple cotton yarns
  • Enhanced fabric breathability
  • Superior comfort and durability


Innovative finishing that for a lasting, luxurious hand feel

  • Luxury 100% cotton yarns beautifully finished for a lasting soft feel
  • A new level of cotton comfort
  • Your shirt looks crisp and smooth all day without feeling stiff

The Best Performing Shirt In The World™

the inventors of 100% cotton non-iron shirts